Download Games


  • Online sales of video games for gaming consoles or PCs/laptops via direct download


  • Physical video game sales
  • Demo/trial-versions
Market definition



  • Revenue in the "Download Games" segment amounts to US$11,068m in 2017.
  • Revenue is expected to show an annual growth rate (CAGR 2017-2021) of 4.2 % resulting in a market volume of US$13,024m in 2021.
  • User penetration is at 9.8 % in 2017 and is expected to hit 10.4 % in 2021.
  • The average revenue per user (ARPU) currently amounts to US$28.70.
  • From a global comparison perspective it is shown that most revenue is generated in the United States (US$3,880m in 2017).
Outlook Report: Download Games

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