In addition to these video ads text- or image-based overlays that appear while watching a video are also categorized as video advertising.
Video ads on a page (that is not in a video player) are categorized as rich media banner advertisements.
All figures refer to gross values.
- All ad formats within web- or app-based video players
- Pre-roll, mid-roll und post-roll video ads
- Text- or image-based overlays that appear in video players
- Video ads on pages that are not in a video player
Digital Advertising Report 2017 - Video Advertising
Statista Digital Market Outlook - Segment ReportDownload
Revenue Revenue Growth
in the Video Advertising market in million US$ in percent
- Revenue Growth
Revenue per Internet User
in the Video Advertising market in US$
Revenue as percentage of GDP
in the Video Advertising market in percent
Global Comparison - Revenue
in the Video Advertising market in million US$
Here you can find more studies and statistics about "Video Advertising".