Video Advertising - Worldwide

  • Worldwide
  • Ad spending in the Video Advertising segment is projected to reach US$180.40bn in 2022.
  • Ad spending is expected to show an annual growth rate (CAGR 2022-2027) of 12.06%, resulting in a projected market volume of US$318.80bn by 2027.
  • With a projected market volume of US$81,050.00m in 2022, most revenue will be generated in the United States.
  • In the Video Advertising segment, US$250.10bn of total ad spending will be generated through mobile in 2027.
  • The average ad spending per internet user in the Video Advertising segment is projected to amount to US$35.35 in 2022.
  • Connected TV ad spending in the Video Advertising segment is projected to reach US$26.21bn in 2022.
  • Connected TV is expected to show an annual growth rate (CAGR 2022-2027) of 13.16%, resulting in a projected market volume of US$48.63bn by 2027.
 
 
 
 
 
 
 
 
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