Print Advertising - Europe

  • Europe
  • Ad spending in the Print Advertising segment is projected to reach €13.66bn in 2023.
  • The largest segment is Newspaper Advertising with a market volume of €9.68bn in 2023.
  • In global comparison, most ad spending will be generated in the United States (€11.06bn in 2023).
  • In the Print Advertising segment, the number of readers is expected to amount to 208.20m users by 2027.
  • The average ad spending per reader in the Newspaper Advertising segment is projected to amount to €49.05 in 2023.
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