Beauty & Personal Care - Northern Africa

Northern Africa

In 2024, the Beauty & Personal Care market in Northern Africa is projected to generate revenue amounting to US$13.72bn.
This market segment is expected to experience an annual growth rate of 4.52% (CAGR 2024-2029).
The largest segment within this market is the Personal Care segment, which is estimated to have a market volume of US$6.41bn in 2024.
When compared globally, in the United States generates the highest revenue in the Beauty & Personal Care market, reaching US$100bn in 2024.
In terms of per capita revenue, in 2024, each person in Northern Africa will generate approximately US$52.61 in the Beauty & Personal Care market.
Looking specifically at online sales, it is anticipated that 8.2% of the total revenue will be generated through online channels by 2024.
Beauty & Personal Care trends in Northern Africa are heavily influenced by traditional ingredients and ancient beauty rituals.

Key regions: United States, Worldwide, India, Indonesia, Canada

Market

Region

Region comparison

Currency

Analyst Opinion

The Beauty & Personal Care market is thriving and one of the fastest growing consumer markets, driven in particular by the Cosmetics and Skin Care segments. The main reason for this strong growth is the generational shift with young consumers entering the market. At the same time, this change is reinforced by social media, internationality, and eCommerce, which have a lasting effect on buying behavior when it comes to beauty products. Trends from all over the world are spreading and changing the daily beauty and care routine.