Market Insights Digital Digital Health Digital Treatment & Care

Digital Care Management - Americas

Americas

The Digital Care Management market in the Americas is forecasted to achieve a staggering revenue of US$23.18bn by 2024.
Furthermore, it is anticipated to exhibit an impressive compound annual growth rate (CAGR) of 9.12% between 2024 and 2028, resulting in a projected market volume of US$32.87bn by the end of the forecast period.
In terms of user penetration, it is expected to reach 31.90% in 2024 and is projected to increase to 36.91% by 2028.
The average revenue per user (ARPU) is estimated to be US$71.32.
When compared globally, in the United States is expected to generate the highest revenue, amounting to US$19,020.00m in 2024.
In the Americas, the digital care management market is rapidly growing, with Canada leading the way in implementing innovative solutions for remote patient monitoring.

Key regions: Italy, Japan, United Kingdom, France, Asia

Market

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Region comparison

Currency

Analyst Opinion

The Digital Care Management market in Americas is witnessing significant growth and development across online pharmacy, medication checker apps, and contraception and fertility apps sub-markets.

Customer preferences: Customers in the Americas are increasingly turning to online pharmacy services for convenience and accessibility. The ability to order medications online and have them delivered directly to their doorstep is a major draw for consumers. Additionally, medication checker apps are gaining popularity as individuals seek reliable information about their prescriptions and potential drug interactions. In the realm of contraception and fertility apps, there is a growing trend towards digital solutions for family planning and reproductive health management.

Trends in the market: In the United States, the online pharmacy sector is experiencing a boom, driven by the rise of telemedicine and e-prescriptions. Consumers are gravitating towards digital platforms that offer a seamless experience for medication purchases and refills. Medication checker apps are also on the rise, with users valuing the ability to quickly verify drug information and ensure safe usage. When it comes to contraception and fertility apps, there is a growing demand for personalized tracking and monitoring tools that help individuals manage their reproductive health effectively.

Local special circumstances: In Latin America, the Digital Care Management market is influenced by varying regulations and healthcare infrastructure across different countries. While online pharmacy services are gaining traction in urban areas with limited access to traditional pharmacies, challenges such as internet connectivity and payment security remain. Medication checker apps are being embraced for their potential to improve medication adherence and reduce adverse drug reactions. In the realm of contraception and fertility apps, cultural norms and attitudes towards reproductive health play a significant role in shaping consumer adoption.

Underlying macroeconomic factors: The increasing adoption of digital health solutions in the Americas is driven by factors such as technological advancements, changing consumer behavior, and the need for more efficient healthcare delivery systems. As the region grapples with rising healthcare costs and an aging population, digital care management offers a cost-effective and convenient alternative for many individuals. Additionally, the COVID-19 pandemic has accelerated the shift towards virtual healthcare services, further propelling the growth of the Digital Care Management market in the Americas.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenues and user data of relevant mobile applications and consumer electronics companies.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, population, internet penetration, smartphone penetration, consumer spending, and healthcare spending. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.