Mobile Games - Vietnam | Statista Market Forecast

Revenue in the Mobile Games market is projected to reach US$0.70bn in 2023.
Revenue is expected to show an annual growth rate (CAGR 2023-2027) of 7.76%, resulting in a projected market volume of US$0.94bn by 2027.
In the Mobile Games market, the number of users is expected to amount to 8.27m users by 2027.
User penetration will be 7.0% in 2023 and is expected to hit 8.1% by 2027.
In global comparison, most revenue will be generated in China (US$81,900.00m in 2023).
The average revenue per user (ARPU) in the Mobile Games market is projected to amount to US$99.91 in 2023.

Mobile Games are defined as gaming applications for smart devices such as smartphones and tablets. Leading app stores like Google's Play Store and Apple's App Store offer paid app-downloads (single purchases) and freemium games that are free to download but normally allow in-app-purchases for various additional contents or access time. Physical games for mobile consoles/handhelds and free-to-play gaming apps are not included.

in-scope

Gaming-applications for smart devices such as smartphones and tablets
Paid app-downloads (single purchases)
Freemium games that are free to download, but allow in-app-purchases

out-of-scope

Physical video games for mobile consoles/handhelds

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