The Retail Delivery market in Argentina has seen significant growth in recent years.
Customer preferences: Argentinian consumers are increasingly turning to online shopping, driven by the convenience and variety of products available. This has led to a surge in demand for home delivery services, particularly in urban areas where busy lifestyles make it difficult to visit physical stores. Customers are also placing greater emphasis on the speed and reliability of delivery, with same-day and next-day options becoming increasingly popular.
Trends in the market: As a result of these changing customer preferences, the Retail Delivery market in Argentina has become increasingly competitive. Established players are investing heavily in their logistics infrastructure and expanding their delivery networks to meet growing demand. At the same time, new entrants are emerging, offering innovative delivery solutions such as crowd-sourced delivery and drone deliveries.
Local special circumstances: Argentina's large size and relatively low population density present unique challenges for Retail Delivery companies. The country's vast geography means that delivery times can vary significantly depending on the location of the customer, while the relatively low population density in many areas can make it difficult to achieve economies of scale. Additionally, the country's complex regulatory environment can make it difficult for companies to operate efficiently.
Underlying macroeconomic factors: The growth of the Retail Delivery market in Argentina is being driven by a combination of factors, including the country's expanding middle class, increasing internet penetration, and growing e-commerce sector. Despite recent economic challenges, including high inflation and currency devaluation, these underlying trends are expected to continue driving growth in the Retail Delivery market in the years to come.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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