Meal Delivery services have become increasingly popular in Sudan in recent years, with a growing number of consumers opting for the convenience of having their meals delivered to their doorstep.
Customer preferences: Sudanese consumers are increasingly turning to Meal Delivery services due to their busy lifestyles and the convenience that these services offer. Many consumers are also looking for healthier meal options, and Meal Delivery services are catering to this demand by offering a range of healthy meal options. With the ongoing COVID-19 pandemic, there has been a significant increase in demand for Meal Delivery services as consumers are avoiding crowded restaurants and are choosing to have their meals delivered instead.
Trends in the market: The Meal Delivery market in Sudan is still in its early stages, with a limited number of players in the market. However, there has been a significant increase in the number of Meal Delivery services in recent years, with new players entering the market to cater to the growing demand. There has also been a shift towards online ordering, with many Meal Delivery services now offering online ordering platforms to make it easier for consumers to place their orders. In addition, there has been a trend towards offering more specialized meal options, such as vegan and gluten-free meals, to cater to the growing demand for healthier meal options.
Local special circumstances: Sudan has a unique culinary culture, with a variety of traditional dishes that are popular among consumers. Many Meal Delivery services are catering to this demand by offering traditional Sudanese dishes, as well as international cuisine. In addition, the ongoing economic crisis in Sudan has led to an increase in the cost of living, and many consumers are looking for affordable meal options. Meal Delivery services are catering to this demand by offering affordable meal options that are accessible to a wider range of consumers.
Underlying macroeconomic factors: Sudan has been facing significant economic challenges in recent years, with high inflation rates and a shortage of foreign currency. This has led to a challenging business environment for Meal Delivery services, with many facing difficulties in sourcing ingredients and managing costs. However, the growing demand for Meal Delivery services has created opportunities for entrepreneurs to enter the market and offer innovative solutions to these challenges. In addition, the ongoing political transition in Sudan has created a more stable business environment, and many investors are now looking to invest in the Meal Delivery market in Sudan.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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