Crowdinvesting - Italy

  • Italy
  • Italy is expected to see the total transaction value in the Crowdinvesting market reach US$15.7m by 2024.
  • When comparing globally, it is noted that the United Kingdom leads with a transaction value of US$608m in 2024.
  • Italy's growing interest in crowdinvesting is reshaping the capital raising landscape, offering unique opportunities for investors and businesses alike.

Key regions: Europe, Singapore, United States, India, China

 
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Analyst Opinion

The Crowdinvesting market in Italy has been experiencing significant growth in recent years, driven by customer preferences for alternative investment options and the local special circumstances in the country. Customer preferences in Italy have been shifting towards alternative investment options, as individuals are increasingly looking for ways to diversify their portfolios and generate higher returns.

Crowdinvesting provides an opportunity for investors to participate in the growth of innovative startups and small businesses, which can offer higher potential returns compared to traditional investment options. Additionally, the convenience and accessibility of online platforms have made it easier for individuals to invest in crowdinvesting opportunities, further fueling the demand in the market. Trends in the crowdinvesting market in Italy indicate a growing interest in sectors such as technology, renewable energy, and real estate.

These sectors have shown strong growth potential and have attracted a significant amount of investment from both domestic and international investors. The rise of technology startups in Italy, particularly in cities like Milan and Rome, has created opportunities for investors to support innovative companies and participate in their growth. Similarly, the increasing focus on renewable energy and sustainable development has led to a surge in crowdinvesting projects in this sector.

Real estate, another popular investment option in Italy, has also seen a rise in crowdinvesting projects, allowing individuals to invest in property development and rental projects. Local special circumstances in Italy have also contributed to the development of the crowdinvesting market. The country has a strong entrepreneurial culture, with a large number of small and medium-sized enterprises (SMEs) seeking funding to grow their businesses.

Traditional financing options, such as bank loans, can be challenging for these businesses to obtain, making crowdinvesting an attractive alternative. Additionally, the Italian government has introduced various incentives and regulations to support the growth of crowdinvesting, including tax benefits for investors and simplified regulatory frameworks. Underlying macroeconomic factors have also played a role in the development of the crowdinvesting market in Italy.

The country has experienced a period of economic recovery and increasing investor confidence, which has created a favorable environment for alternative investments. Furthermore, low interest rates and volatile stock markets have pushed investors to seek higher returns in alternative asset classes, including crowdinvesting. In conclusion, the crowdinvesting market in Italy is experiencing significant growth due to customer preferences for alternative investments, trends in sectors such as technology and renewable energy, local special circumstances such as a strong entrepreneurial culture, and underlying macroeconomic factors including economic recovery and low interest rates.

These factors have created a favorable environment for the development of the crowdinvesting market in Italy, attracting both domestic and international investors looking for innovative investment opportunities.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

Overview

  • Capital Raised
  • Average Deal Size
  • Global Comparison
  • Number of Deals
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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