Market Insights Mobility Travel & Tourism

Camping - Jordan

Jordan

Jordan is projected to reach a revenue of US$0.95m in the Camping market by 2024.
It is expected to show an annual growth rate (CAGR 2024-2028) of 14.97%, resulting in a projected market volume of US$1.66m by 2028.
By 2028, the number of users in the Camping market is expected to amount to 14.30k users.
The user penetration in 2024 is 0.1% and is projected to hit 0.1% by 2028.
The average revenue per user (ARPU) is expected to be US$103.10.
By 2028, 60% of the total revenue in the Camping market will be generated through online sales.
It is worth noting that in global comparison, United States is expected to generate the most revenue in the Camping market with US$23,270m in 2024.
Jordan's camping market is experiencing a rise in popularity, with travelers seeking out unique desert experiences and luxury camping options.

Key regions: Vietnam, India, Germany, Saudi Arabia, United Kingdom

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Analyst Opinion

The Camping market in Jordan has been experiencing significant growth in recent years.

Customer preferences: Customers in Jordan are increasingly seeking outdoor experiences and adventure, leading to a growing interest in camping. The younger population, in particular, is showing a preference for experiential travel and nature-based activities. Additionally, the trend of sustainable and eco-friendly practices is influencing camping preferences, with more consumers opting for environmentally conscious camping gear and practices.

Trends in the market: One notable trend in the Camping market in Jordan is the rise of glamping, a luxurious form of camping that combines the experience of being in nature with high-end amenities. This trend caters to consumers looking for unique and comfortable camping experiences. Moreover, the popularity of social media platforms has contributed to the growth of camping culture in Jordan, with influencers and bloggers showcasing their outdoor adventures and inspiring others to explore the country's natural beauty through camping.

Local special circumstances: Jordan's diverse landscape, which includes deserts, mountains, and historical sites like Petra, offers a wide range of camping opportunities for both locals and tourists. The government's efforts to promote tourism and outdoor activities have also played a role in driving the development of the camping market. Additionally, the presence of established camping grounds and facilities in popular natural destinations has made it easier for individuals to engage in camping activities.

Underlying macroeconomic factors: The growth of the Camping market in Jordan can also be attributed to the country's improving economic conditions and stability. As disposable incomes rise and consumer confidence increases, more people are willing to invest in outdoor recreational activities such as camping. Furthermore, the government's focus on tourism as a key sector for economic development has created a supportive environment for the camping industry to thrive.

Methodology

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.