Web Hosting - Kenya
Kenya- The projected revenue in the Web Hosting market in Kenya is expected to reach US$127.57m in 2025.
- It is anticipated that there will be an annual growth rate of 13.20% from 2025 to 2030, resulting in a market volume of US$237.13m by 2030.
- In terms of the average spend per employee in the Web Hosting market, it is projected to reach US$4.74 in 2025.
- When compared to the global market, United States is expected to generate the highest revenue, estimated at US$73.71bn in 2025.
- Kenya is experiencing a surge in demand for web hosting services as more businesses and individuals go online for their digital presence.
Definition :
The Web Hosting market includes all types of internet hosting services that allow companies or individuals to provide access to their web page via the World Wide Web. Services such as shared hosting, dedicated hosting, virtual private server hosting, and internet connectivity are provided on a server that is owned or leased by the client. Web hosts can also provide physical space that the server occupies and manages, which is also referred to as colocation hosting. Other managed services such as managed infrastructures and managed data centers are excluded from this analysis.
Additional Information:
The Web Hosting market comprises revenues, revenue change, average spend per employee, and a list of the key players in the market and their consolidated revenues. Market values represent revenues that are generated by primary vendors either directly or through distribution channels at the manufacturer price level (excluding VAT). Reported market revenues include spending by enterprises (B2B) and governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed. Key players in the market include Amazon Web Services, Google, and GoDaddy.
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- Shared hosting, such as HostGator, GoDaddy, and DreamHost
- Dedicated hosting, such as SiteGround, InMotion Hosting, and Hostwinds
- Virtual private server hosting, such as Liquid Web and OVHcloud
- Colocation hosting, such as Equinix, Cologix, and Digital Realty
- Website development, such as Squarespace, Wordpress, and Shopify
- Search engine optimization, such as Searchmetrics, BrightEdge, and HubSpot
- Content creation, such as ClearVoice, Upwork, and Contently
Revenue
Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Jun 2025
Source: Statista Market Insights
Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.
Most recent update: Apr 2024
Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Jun 2025
Source: Statista Market Insights
Analyst Opinion
Kenya's Web Hosting market has been experiencing significant growth in recent years, driven by various factors such as the increasing number of internet users, growth in e-commerce, and the rise of cloud computing services.
Customer preferences: Kenya's Web Hosting market is dominated by small and medium-sized enterprises (SMEs) that require affordable and reliable hosting services. Many of these businesses are looking for hosting providers that offer local support and reliable uptime. Additionally, there is a growing demand for cloud-based hosting solutions that offer scalability, flexibility, and cost-effectiveness.
Trends in the market: One of the major trends in the Kenyan Web Hosting market is the increasing adoption of cloud hosting services. This is driven by the need for businesses to reduce their IT costs, increase efficiency, and improve their overall performance. Another trend is the growing interest in managed hosting services, where businesses outsource the management of their hosting infrastructure to a third-party provider. This allows them to focus on their core business activities while leaving the technical aspects of hosting to the experts.
Local special circumstances: Kenya's Web Hosting market is unique in that it has a large number of local hosting providers that offer affordable and reliable services. This is in contrast to many other African countries where international hosting providers dominate the market. Additionally, Kenya has a well-developed ICT sector and a highly skilled workforce, which has helped to drive the growth of the Web Hosting market.
Underlying macroeconomic factors: The Kenyan economy has been growing steadily over the past few years, driven by various factors such as increased investment in infrastructure, a growing middle class, and a stable political environment. This has created a favorable business environment for Web Hosting providers, as businesses are increasingly looking to establish an online presence to reach new customers and expand their operations. Additionally, the Kenyan government has been investing heavily in ICT infrastructure, which has helped to improve internet connectivity and increase the number of internet users in the country.
Global Comparison
Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Jun 2025
Sources: Statista Market Insights, Financial Statements of Key Players, National statistical offices
Methodology
Data coverage:
The data encompasses B2G, B2B, and B2C enterprises. Figures are based on enterprises' technology spending on products, consulting, and outsourcing services.Modeling approach / Market size:
Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players in the industry, Statista's primary research and surveys, and IT associations. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, internet users, and telecommunication. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing method is used based on the market data characteristics. The main drivers are the GDP and its sector composition, internet penetration, the level of digitization, and the attitude toward IT security.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.Technology
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Key Market Indicators
Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Jan 2025
Source: Statista Market Insights
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