Italy: distribution of tourism market value 2018, by origin and destination

This statistic depicts the distribution of the tourism market value in Italy in 2018, broken down by origin and destination. According to data, in 2018, domestic tourism, which encompasses Italian tourists travelling within Italy, accounted for 38 percent of the total value of the tourism sector, while incoming tourist accounted for 37 percent of the total. Italian tourists travelling abroad instead accounted for 25 percent of the Italian tourism sector value.

Distribution of tourism market value in Italy in 2018, by origin and destination*

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In cooperation with
Osservatori Digital Innovation
Release date

March 2019



Survey time period


Supplementary notes

* Domestic market: Italian tourists travelling within Italy.
Outgoing: Italian tourists travelling abroad.
Incoming: foreign tourists travelling to Italy.

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