Information sources for buying window dressings in the Netherlands 2018

On average, Dutch consumers use 3.6 different sources of information before they decide to buy new window decoration. Roughly two-thirds of consumers taking part in this survey stated to go to brick-and-mortar stores to compare assortments and products. By comparison, only 13 percent of consumers said to check social media before buying new curtains, shutters or blinds.

Sources of information used for buying new curtains, shutters or blinds in the Netherlands in 2018

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Source

Release date

February 2018

Region

Netherlands

Survey time period

2018

Special properties

consumers, most recently bought window decoration

Supplementary notes

The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey. Multiple answers were possible. The source does not specify the number of respondents, date of survey or survey method. The source defines window decoration as decoration for the interior as well as the exterior. Examples include curtains, shutters, screens and blinds.

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