In 2019, consumers who belonged to a high income bracket (with over 80 thousand U.S. dollars of income) made up the largest share of Popeyes' customers in the United States, accounting for 38 percent of the respondents. In contrast, 29 percent of respondents who belonged to a middle income bracket (meaning those who earned between 40 to 80 thousand U.S. dollars) were consumers at the chicken restaurant chain.
Distribution of Popeyes consumers in the United States as of September 2019, by income
Characteristic
Share of respondents
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Numerator. (September 26, 2019). Distribution of Popeyes consumers in the United States as of September 2019, by income [Graph]. In Statista. Retrieved September 11, 2024, from https://www.statista.com/statistics/1085000/popeyes-consumers-income-us/
Numerator. "Distribution of Popeyes consumers in the United States as of September 2019, by income." Chart. September 26, 2019. Statista. Accessed September 11, 2024. https://www.statista.com/statistics/1085000/popeyes-consumers-income-us/
Numerator. (2019). Distribution of Popeyes consumers in the United States as of September 2019, by income. Statista. Statista Inc.. Accessed: September 11, 2024. https://www.statista.com/statistics/1085000/popeyes-consumers-income-us/
Numerator. "Distribution of Popeyes Consumers in The United States as of September 2019, by Income." Statista, Statista Inc., 26 Sep 2019, https://www.statista.com/statistics/1085000/popeyes-consumers-income-us/
Numerator, Distribution of Popeyes consumers in the United States as of September 2019, by income Statista, https://www.statista.com/statistics/1085000/popeyes-consumers-income-us/ (last visited September 11, 2024)
Distribution of Popeyes consumers in the United States as of September 2019, by income [Graph], Numerator, September 26, 2019. [Online]. Available: https://www.statista.com/statistics/1085000/popeyes-consumers-income-us/