According to a survey conducted by Rakuten Insight in the Philippines, one percent of the respondents aged 45 to 54 stated they purchased online everyday as of May 2020. In comparison, 36 percent of the respondents aged 55 and above purchased less than once a month.
Frequency of online purchases among consumers during COVID-19 pandemic in the Philippines as of May 2020, by age group
Characteristic
16 to 24 years old
25 to 34 years old
35 to 44 years old
45 to 54 years old
55 years old and above
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Original survey question: how often do you make online purchases?
The survey was conducted among
2,361 respondents aged 16 to 24 years old,
5,080 respondents aged 25 to 34 years old,
2,489 respondents aged 35 to 44 years old,
583 respondents aged 45 to 54 years,
240 respondents aged 55 years and above
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Rakuten Insight. (June 11, 2020). Frequency of online purchases among consumers during COVID-19 pandemic in the Philippines as of May 2020, by age group [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1126639/philippines-frequency-of-online-purchase-covid-19-by-age-group/
Rakuten Insight. "Frequency of online purchases among consumers during COVID-19 pandemic in the Philippines as of May 2020, by age group." Chart. June 11, 2020. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1126639/philippines-frequency-of-online-purchase-covid-19-by-age-group/
Rakuten Insight. (2020). Frequency of online purchases among consumers during COVID-19 pandemic in the Philippines as of May 2020, by age group. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1126639/philippines-frequency-of-online-purchase-covid-19-by-age-group/
Rakuten Insight. "Frequency of Online Purchases among Consumers during Covid-19 Pandemic in The Philippines as of May 2020, by Age Group." Statista, Statista Inc., 11 Jun 2020, https://www.statista.com/statistics/1126639/philippines-frequency-of-online-purchase-covid-19-by-age-group/
Rakuten Insight, Frequency of online purchases among consumers during COVID-19 pandemic in the Philippines as of May 2020, by age group Statista, https://www.statista.com/statistics/1126639/philippines-frequency-of-online-purchase-covid-19-by-age-group/ (last visited September 01, 2024)
Frequency of online purchases among consumers during COVID-19 pandemic in the Philippines as of May 2020, by age group [Graph], Rakuten Insight, June 11, 2020. [Online]. Available: https://www.statista.com/statistics/1126639/philippines-frequency-of-online-purchase-covid-19-by-age-group/