According to a survey conducted in South Korea throughout 2021, around five percent of female tourists to South Korea stated that they visited for K-pop and Hallyu experiences. Hallyu translates to Korean Wave and describes the popularity of South Korean cultural products outside its country borders.
Share of tourists visiting for K-pop and Hallyu/Korean Wave experiences South Korea in 2021, by gender
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Korea Tourism Organization. (May 31, 2022). Share of tourists visiting for K-pop and Hallyu/Korean Wave experiences South Korea in 2021, by gender [Graph]. In Statista. Retrieved June 28, 2022, from https://www.statista.com/statistics/1134949/south-korea-tourists-visiting-for-hallyu-experiences-by-gender/
Korea Tourism Organization. "Share of tourists visiting for K-pop and Hallyu/Korean Wave experiences South Korea in 2021, by gender." Chart. May 31, 2022. Statista. Accessed June 28, 2022. https://www.statista.com/statistics/1134949/south-korea-tourists-visiting-for-hallyu-experiences-by-gender/
Korea Tourism Organization. (2022). Share of tourists visiting for K-pop and Hallyu/Korean Wave experiences South Korea in 2021, by gender. Statista. Statista Inc.. Accessed: June 28, 2022. https://www.statista.com/statistics/1134949/south-korea-tourists-visiting-for-hallyu-experiences-by-gender/
Korea Tourism Organization. "Share of Tourists Visiting for K-pop and Hallyu/Korean Wave Experiences South Korea in 2021, by Gender." Statista, Statista Inc., 31 May 2022, https://www.statista.com/statistics/1134949/south-korea-tourists-visiting-for-hallyu-experiences-by-gender/
Korea Tourism Organization, Share of tourists visiting for K-pop and Hallyu/Korean Wave experiences South Korea in 2021, by gender Statista, https://www.statista.com/statistics/1134949/south-korea-tourists-visiting-for-hallyu-experiences-by-gender/ (last visited June 28, 2022)
