The South Korean game development market is mostly focusing on online and mobile games. The largest companies are the so-called 3N - Netmarble, Nexon and NC Soft. Other promising companies are Krafton and Pearl Abyss, which have become unicorn companies over the previous years, meaning they are start-ups valued at over 1 trillion South Korean won.
The gaming infrastructure in South Korea is more than ideal: South Korea has one of the best internet connections in the world, for both availability and speed. Additionally, many consumers are already familiar with advanced technologies and open to new developments. A great example for this is the success of 5G in South Korea, which is also opening new possibilities for the gaming market as well as helping other technologies to advance, such as AR and VR. Additionally, around 90 percent of gamers in South Korea play games on mobile phones. The mobile gaming market in South Korea has a very high potential.
Another integral part of the South Korean gaming market are PC bangs. PC bangs developed out of internet cafes and became an important hub for professional and casual gamers alike. The facilities provide gaming PCs with a great internet connection. While casual single player games still rank first as the most video game type gamers spent most time on (1028153), gamers often use PC bangs to play multiplayer games, such as League of Legends. As of 2018, the sales revenue of PC bangs amounted to around 1.83 trillion South Korean won and was expected to grow further.