Sina Weibo, China's most popular microblogging site, amassed around 307.6 million monthly active app users as of December 2021. After Twitter was banned in the country, the Chinese internet company Sina launched Weibo in 2009. Other domestic tech giants - Tencent, NetEase, and Sohu - also developed their own blogging platforms later. However, none of them could compete against the well-established Sina Weibo, and were shut down one after another.
Number of monthly active users (MAU) of the leading blogging apps in China as of December 2021
(in millions)
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iiMedia Research. (March 24, 2022). Number of monthly active users (MAU) of the leading blogging apps in China as of December 2021 (in millions) [Graph]. In Statista. Retrieved June 25, 2022, from https://www.statista.com/statistics/1154433/china-leading-microblogging-apps-monthly-active-users/
iiMedia Research. "Number of monthly active users (MAU) of the leading blogging apps in China as of December 2021 (in millions)." Chart. March 24, 2022. Statista. Accessed June 25, 2022. https://www.statista.com/statistics/1154433/china-leading-microblogging-apps-monthly-active-users/
iiMedia Research. (2022). Number of monthly active users (MAU) of the leading blogging apps in China as of December 2021 (in millions). Statista. Statista Inc.. Accessed: June 25, 2022. https://www.statista.com/statistics/1154433/china-leading-microblogging-apps-monthly-active-users/
iiMedia Research. "Number of Monthly Active Users (Mau) of The Leading Blogging Apps in China as of December 2021 (in Millions)." Statista, Statista Inc., 24 Mar 2022, https://www.statista.com/statistics/1154433/china-leading-microblogging-apps-monthly-active-users/
iiMedia Research, Number of monthly active users (MAU) of the leading blogging apps in China as of December 2021 (in millions) Statista, https://www.statista.com/statistics/1154433/china-leading-microblogging-apps-monthly-active-users/ (last visited June 25, 2022)
