Share of e-commerce businesses customizing and/or personalizing packages France 2020
As personalized ads or shopping have become quite common in the day-to-day e-commerce business, the source has analyzed if and how many of the most popular e-commerce businesses in France personalized their packages. Thus, in France in 2020, 56 of the 100 businesses shipped orders in their own packages and 17 percent included a personalized note, card of flyer. However, the remaining 34 businesses did not personalize their parcels at all.