According to a survey on usage penetration of online travel agencies conducted by Rakuten Insight in June 2023 in Japan, 53 percent of respondents who bought travel tickets via online travel agencies stated that they used the service several months before the trip. The survey found this to be the most common timing to book or purchase travel related means of travel for users in Japan, followed by the purchase of transport tickets several weeks before the trip.
Most common timing of booking tickets for transportation services via online travel agencies in Japan as of June 2023
Survey question: "If you had used an online travel agency to book or purchase your travel tickets (flights, bus, train, ship, or vehicle rental), when did you do so?"
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Rakuten Insight. (August 2, 2023). Most common timing of booking tickets for transportation services via online travel agencies in Japan as of June 2023 [Graph]. In Statista. Retrieved September 20, 2024, from https://www.statista.com/statistics/1200811/japan-booking-timing-transportation-services-online-travel-agencies/
Rakuten Insight. "Most common timing of booking tickets for transportation services via online travel agencies in Japan as of June 2023." Chart. August 2, 2023. Statista. Accessed September 20, 2024. https://www.statista.com/statistics/1200811/japan-booking-timing-transportation-services-online-travel-agencies/
Rakuten Insight. (2023). Most common timing of booking tickets for transportation services via online travel agencies in Japan as of June 2023. Statista. Statista Inc.. Accessed: September 20, 2024. https://www.statista.com/statistics/1200811/japan-booking-timing-transportation-services-online-travel-agencies/
Rakuten Insight. "Most Common Timing of Booking Tickets for Transportation Services via Online Travel Agencies in Japan as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1200811/japan-booking-timing-transportation-services-online-travel-agencies/
Rakuten Insight, Most common timing of booking tickets for transportation services via online travel agencies in Japan as of June 2023 Statista, https://www.statista.com/statistics/1200811/japan-booking-timing-transportation-services-online-travel-agencies/ (last visited September 20, 2024)
Most common timing of booking tickets for transportation services via online travel agencies in Japan as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1200811/japan-booking-timing-transportation-services-online-travel-agencies/