Vietnam: leading apps to stream music 2023

According to a survey among internet users conducted in Vietnam by Decision Lab in the third quarter of 2023, the most popular app for listening to music among all surveyed generations was YouTube. Meanwhile, Spotify and TikTok have been gaining popularity among Generation Z, as used by 12 percent and 13 percent of the respondents respectively.

Leading apps for streaming music in Vietnam as of 3rd quarter of 2023, by generation

Characteristic	Generation X	Generation Y	Generation Z
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-

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Release date

December 2023

More information

Region

Asia, Vietnam

Survey time period

Q3 2023

Number of respondents

1,455 respondents

Age group

16-61 years

Special properties

among internet users nationwide

Supplementary notes

Original question: “Which of the following apps or websites do you use most often to listen to music?”

According to the source, Generation X are people born between 1960 and 1980, Generation Y are those born between 1981 and 1996, and Generation Z are those born between 1997 and 2005.

Number of respondents:
Gen X = 387
Gen Y = 677
Gen Z = 529

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