Domestic vs offshore market research projects in Japan 2021

Published by
Alexandru Arba,
Jun 2, 2023
In 2021 in Japan, 98.7 percent of revenue in the market research industry was generated by companies operating within the country, while 1.3 percent of projects were subcontracted to offshore firms. In that year, the industry recorded a total revenue of more than two billion U.S. dollars.

Distribution of market research projects in Japan in 2021, by locality of contracted entity

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Release date

September 2022

Region

Japan

Survey time period

2021

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