According to a survey among adults in the United States in September 2021, 56 percent of respondents said they found ads on video streaming services to be targeting them and their preferences, while 26 percent said they felt not too targeted or not targeted at all by video streaming ads.
Share of adults who think advertising on video streaming services targets them and their preferences in the United States as of September 2021
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Morning Consult. (September 11, 2021). Share of adults who think advertising on video streaming services targets them and their preferences in the United States as of September 2021 [Graph]. In Statista. Retrieved June 05, 2023, from https://www.statista.com/statistics/1307554/streaming-services-advertising-targeting-extent-us/
Morning Consult. "Share of adults who think advertising on video streaming services targets them and their preferences in the United States as of September 2021." Chart. September 11, 2021. Statista. Accessed June 05, 2023. https://www.statista.com/statistics/1307554/streaming-services-advertising-targeting-extent-us/
Morning Consult. (2021). Share of adults who think advertising on video streaming services targets them and their preferences in the United States as of September 2021. Statista. Statista Inc.. Accessed: June 05, 2023. https://www.statista.com/statistics/1307554/streaming-services-advertising-targeting-extent-us/
Morning Consult. "Share of Adults Who Think Advertising on Video Streaming Services Targets Them and Their Preferences in The United States as of September 2021." Statista, Statista Inc., 11 Sep 2021, https://www.statista.com/statistics/1307554/streaming-services-advertising-targeting-extent-us/
Morning Consult, Share of adults who think advertising on video streaming services targets them and their preferences in the United States as of September 2021 Statista, https://www.statista.com/statistics/1307554/streaming-services-advertising-targeting-extent-us/ (last visited June 05, 2023)
Share of adults who think advertising on video streaming services targets them and their preferences in the United States as of September 2021 [Graph], Morning Consult, September 11, 2021. [Online]. Available: https://www.statista.com/statistics/1307554/streaming-services-advertising-targeting-extent-us/