revenue of the cinema chains came from selling food and beverage, known in the cinema market as concessions.
During an online survey conducted among adults in the United States in November 2021, around 74 percent of female respondents reported eating popcorn almost always or sometimes when they watched a film in a theater. Among men, that share stood at 73 percent. In the U.S. and Canada, an average of over one-third of the Frequency of consumption of selected concessions when watching movies in theaters among adults in the United States as of November 2021, by gender
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Statista. (November 15, 2021). Frequency of consumption of selected concessions when watching movies in theaters among adults in the United States as of November 2021, by gender [Graph]. In Statista. Retrieved May 11, 2024, from https://www.statista.com/statistics/1344075/frequency-concessions-movie-theater-gender-united-states/
Statista. "Frequency of consumption of selected concessions when watching movies in theaters among adults in the United States as of November 2021, by gender." Chart. November 15, 2021. Statista. Accessed May 11, 2024. https://www.statista.com/statistics/1344075/frequency-concessions-movie-theater-gender-united-states/
Statista. (2021). Frequency of consumption of selected concessions when watching movies in theaters among adults in the United States as of November 2021, by gender. Statista. Statista Inc.. Accessed: May 11, 2024. https://www.statista.com/statistics/1344075/frequency-concessions-movie-theater-gender-united-states/
Statista. "Frequency of Consumption of Selected Concessions When Watching Movies in Theaters among Adults in The United States as of November 2021, by Gender." Statista, Statista Inc., 15 Nov 2021, https://www.statista.com/statistics/1344075/frequency-concessions-movie-theater-gender-united-states/
Statista, Frequency of consumption of selected concessions when watching movies in theaters among adults in the United States as of November 2021, by gender Statista, https://www.statista.com/statistics/1344075/frequency-concessions-movie-theater-gender-united-states/ (last visited May 11, 2024)
Frequency of consumption of selected concessions when watching movies in theaters among adults in the United States as of November 2021, by gender [Graph], Statista, November 15, 2021. [Online]. Available: https://www.statista.com/statistics/1344075/frequency-concessions-movie-theater-gender-united-states/