Health insurance awareness by brand in Germany 2023

Published by
Jennifer Rudden,
Feb 19, 2024

The most well known health insurance provider among German consumers was AOK in 2023. More than 90 percent of respondents stated that they knew the insurer, even if only by name. Allianz and Barmer were the next best known brands in that year.

Health insurance awareness by brand in Germany in 2023

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Release date

December 2023

Region

Germany

Survey time period

October 20, 2023 to November 7, 2023

Number of respondents

2,486 respondents

Age group

18-64 years

Special properties

Residential online population

Supplementary notes

Multiple answers were possible.

This question was phrased by the source as follows: "Do you know this brand, even if only by name?"

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Market overview

3

Companies

5

Premiums

6

"Eigen risico"

6

Health expenditure

6

Costs per person

6

Defaulters

5

Further related statistics

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Topics

Private health insurance in the United StatesLife insurance worldwideMedicareObamacareMedicaid
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