- Finance, Insurance & Real Estate›
- Insurance›
Life insurance distribution channels in the U.S. 2018
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Life insurance distribution channels in the U.S. 2018
Life insurance distribution channels in the United States in 2018
by Jennifer Rudden,
last edited
Sep 10, 2019
In 2018, 51 percent of the life insurance sales market was held by independent agents. Affiliated agents, also known as captive agents, were the next most used distribution channels.
Life Insurance
Life insurance is a tool that delineates what happens when a consumer passes away, financially. It decides how the money is delegated to beneficiaries. Life insurance also comes into practice when a person is unable to provide for their family due to unforeseen illness or disability. Life insurance acts as a safety net for cases of emergency. Signing up for insurance entails picking a policy, paying premiums, and then filing a claim for the payout when needed. The beneficiaries in the life insurance policy get the payout in either a lump sum or in payments, based on what is written in the contract. In the United States, policy holders must pay taxes on the federal and state level for these premiums.
Life insurance in the United States
In the United States, 57 percent of Americans owned life insurance in 2019. The largest life insurance company in the United States in 2017, by assets was Prudential Financial, headquartered in Newark, New Jersey. The total number of life insurance companies domestically has been steadily decreasing since 1990. However, the value of individual life insurance in force since 2008 has slightly increased.
Life insurance distribution channels in the United States in 2018
| Market share | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| Market share | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
by Jennifer Rudden,
last edited
Sep 10, 2019
In 2018, 51 percent of the life insurance sales market was held by independent agents. Affiliated agents, also known as captive agents, were the next most used distribution channels.
Life Insurance
Life insurance is a tool that delineates what happens when a consumer passes away, financially. It decides how the money is delegated to beneficiaries. Life insurance also comes into practice when a person is unable to provide for their family due to unforeseen illness or disability. Life insurance acts as a safety net for cases of emergency. Signing up for insurance entails picking a policy, paying premiums, and then filing a claim for the payout when needed. The beneficiaries in the life insurance policy get the payout in either a lump sum or in payments, based on what is written in the contract. In the United States, policy holders must pay taxes on the federal and state level for these premiums.
Life insurance in the United States
In the United States, 57 percent of Americans owned life insurance in 2019. The largest life insurance company in the United States in 2017, by assets was Prudential Financial, headquartered in Newark, New Jersey. The total number of life insurance companies domestically has been steadily decreasing since 1990. However, the value of individual life insurance in force since 2008 has slightly increased.
- Show sources information
- Show publisher information
- Release date
- August 2019
- Region
- United States
- Survey time period
- 2018
- Supplementary notes
-
Independent agents include brokers, stockbrokers and personal producing general agents.
Affiliated agents include career, multiline exclusive and home service agents.
Direct response includes financial institutions and worksite and other channels.
Source
- Show sources information
- Show publisher information
- Release date
- August 2019
More information
- Region
- United States
- Survey time period
- 2018
- Supplementary notes
-
Independent agents include brokers, stockbrokers and personal producing general agents.
Affiliated agents include career, multiline exclusive and home service agents.
Direct response includes financial institutions and worksite and other channels.
Other statistics on the topic
Life insurance in the U.S.
Insurance
Leading life insurance companies in the U.S. 2017, by assets
+Insurance
Number of employees in the insurance industry in the U.S. 1960-2017
Insurance
Number of insurance agents, brokers and service personnel in the U.S. 1960-2017
+Insurance
Number of life insurance companies in the U.S. 1950-2017
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
Life insurance in the United States
- 97 page/s
- English
- pptx
- Detailed references
Everything On "Life insurance in the United States" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Other Reports & Dossiers
Statista is a great source of knowledge, and pretty helpful to manage the daily work.Christof Baron
CEO, MindShare Germany
Statistics on "Insurance industry in the United States"
- Industry overview
The most important statistics
- Largest insurance companies in the United States in 2018, by total assets (in billion U.S. dollars)Leading insurance companies in the U.S. 2018, by total assets
- Leading mutual property/casualty insurance companies in the United States in 2018, by revenue (in billion U.S. dollars)Leading property and casualty insurance companies in the U.S. 2018, by revenue
- Leading health insurance companies in the United States in 2018, by direct premiums written (in billion U.S. dollars)Leading health insurance companies in the U.S. 2018, by direct premiums written
- Leading stock life and health insurance companies in the United States in 2018, by revenue (in billion U.S. dollars)Leading stock life and health insurance companies in the U.S. by revenue 2018
- Leading mutual life and health insurance companies in the United States in 2018, by revenue (in billion U.S. dollars)Leading mutual life and health insurance companies in the U.S. 2018, by revenue
- Leading life insurance/annuities companies in the United States 2018, by direct premiums written (in billion U.S. dollars)Leading U.S. life insurance/annuities companies, by direct premiums written 2018
- Advertising spending of selected insurance brands in the United States in 2017 (in million U.S. dollars)Ad spend of selected insurance brands in the U.S. in 2017
- Number of employees in the insurance industry in the United States from 1960 to 2017 (in millions)Number of employees in the insurance industry in the U.S. 1960-2017
- Brokers & agents
The most important statistics
- Number of agents, brokers and service employees in the insurance industry in the United States from 1960 to 2017 (in thousands)Number of insurance agents, brokers and service personnel in the U.S. 1960-2017
- Leading insurance brokers in the United States in 2018, by revenue (in billion U.S. dollars)Leading insurance brokers U.S. 2018, by revenue
- Social media usage by young insurance agents in the United States in 2019Social media usage by young insurance agents in the U.S. 2019
- Belief of young insurance agents in insurance industry being too slow to adopt new technology in the United States in 2019New technology adoption according to young insurance agents in the U.S. 2019
- Net Promoter Score (NPS) of insurance brokers in the United States from 2014 to 2019NPS of insurance brokers in the U.S. 2014-2019
- Life insurance
The most important statistics
- Largest life insurance companies in the United States in 2017, by assets (in billion U.S. dollars) Leading life insurance companies in the U.S. 2017, by assets
- Development in the total number of life insurance companies in the United States from 1950 to 2017Number of life insurance companies in the U.S. 1950-2017
- Number of life insurance employees in the United States from 1960 to 2017 (in thousands)Number of employees in the life insurance sector in the U.S. 1960-2017
- Total number of life insurance policies in force in the United States from 2008 to 2017 (in millions)U.S. life insurance: number of policies in force 2008-2017
- Life insurance distribution channels in the United States in 2018Life insurance distribution channels in the U.S. 2018
- Distribution of life insurance ownership in the United States in 2019Life insurance ownership in the U.S. 2019
- Health insurance
The most important statistics
- Leading life and health insurance companies in the United States in 2017, by direct premiums written (in billion U.S. dollars)Leading U.S. life/health insurance writers in 2017, by direct premiums written
- Market share of leading health insurance companies in the United States in 2018, by direct premiums writtenMarket share of leading U.S. health insurance companies 2018, by direct premiums
- Share of private sector companies which self-insured at least one health plan in the United States from 2000 to 2017Share of self-insured private sector firms in the U.S. 2000-2017
- Average annual deductibles for employer-sponsored health insurance* in the United States from 2010 to 2018 (in U.S. dollars)Average annual cost of health insurance deductibles in the U.S. 2010-2018
- Number of employees in life, health and medical insurance industry in the United States from 2005 to 2018 (in thousands)Number of employees in the U.S. life, health and medical insurance industry 2005-2018
- Property and casualty insurance sector
The most important statistics
- Leading mutual property/casualty insurance companies in the United States in 2018, by revenue (in billion U.S. dollars)Leading property and casualty insurance companies in the U.S. 2018, by revenue
- Leading writers of property/casualty insurance in the United States in 2018, by direct premiums written (in billion U.S. dollars)Leading writers of property/casualty insurance in the U.S. 2018
- Profit of leading mutual property and casualty insurance companies in the United States in 2018 (in million U.S. dollars)Profit of leading mutual property/casualty insurance companies 2018
- Profit of leading stock property and casualty insurance providers in the United States in 2018 (in million U.S. dollars) Profit of leading property/casualty insurance providers (stock) in the U.S. 2018
- Number of employees in property and casualty insurance industry in the United States from 2005 to 2018 (in thousands)Number of employees in the U.S. property and casualty insurance industry 2005-2018
- Homeowner insurance
The most important statistics
- Market share of leading homeowner insurance companies in the United States in 2018, by direct premiums writtenMarket share of homeowner insurance companies in the U.S. 2018, by premiums
- Leading writers of homeowners insurance in the United States in 2017, by market shareLeading homeowners insurance writers in the U.S. 2017
- Average premiums for homeowners insurance in the United States in 2016, by state (in U.S. dollars)Average homeowner insurance premiums in the U.S. 2016, by state
- Number of homeowner insurance claims paid due to lightning losses in the United States from 2008 to 2018Number of U.S. homeowner insurance claims paid due to lightning losses 2008-2018
- Value of net premiums written by homeowner multiple peril insurance industry in the United States from 2008 to 2018 (in trillion U.S. dollars)Value of homeowner multiple peril insurance net premiums in the U.S. 2008-2018
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Italy: gross written premiums from insurance companies 2017, by distribution channel
- Italy: multiline life policy products 2014-2016, by distribution channel
- Breakdown of life insurance new business in Germany 2017, by distribution channel
- U.S. credit life insurance payments to beneficiaries 2017, by state
- U.S. group life insurance payments to beneficiaries 2017, by state
- U.S. life insurance payments to beneficiaries 2017, by state
- French insurance market: life premiums by type of insurance 2015
- Gross written marriage and birth insurance premiums in Poland 2012-2016
- Leading countries for life insurance premiums written in Europe 2017
- Gross value of annuity insurance claims paid in Poland 2012-2016
- Germany insurance market: value of life benefits paid 2004-2017
- Gross value of marriage and birth insurance claims paid in Poland 2012-2016
- Gross value of sickness insurance claims paid in Poland 2012-2016
- U.S. consumers who bought baby products 2016, by store type
- Sales volume distribution of cigarettes in Germany 2018, by sales channel
- Assets of New York Life in the U.S. 2015-2018
- Market share of the main distributors for consumer goods in France January 2019
- Distribution networks of designer fashion companies in South Korea 2017
Studies
- Life insurance worldwide
- Life insurance in Italy
- Life insurance in the United States
- Life insurance in the Benelux
- Life insurance in the UK
- Life insurance fact book 2018
- ACLI Life Insurers Fact Book 2018
- Canadian Life and Health Insurance Facts (2018 Edition)
- Generali group - Insurance Dossier 2018
- ACLI Life Insurers Fact Book 2017
- ACLI Life Insurers Fact Book 2016
- European Insurance - Key Facts
- European Insurance in Figures 2016 data
- UK insurance and long-term savings 2018 - the state of the market
- European Insurance in Figures December 2014
Statistics on "Insurance industry in the United States"
- Largest insurance companies in the United States in 2018, by total assets (in billion U.S. dollars)
- Leading mutual property/casualty insurance companies in the United States in 2018, by revenue (in billion U.S. dollars)
- Leading health insurance companies in the United States in 2018, by direct premiums written (in billion U.S. dollars)
- Leading stock life and health insurance companies in the United States in 2018, by revenue (in billion U.S. dollars)
- Leading mutual life and health insurance companies in the United States in 2018, by revenue (in billion U.S. dollars)
- Leading life insurance/annuities companies in the United States 2018, by direct premiums written (in billion U.S. dollars)
- Advertising spending of selected insurance brands in the United States in 2017 (in million U.S. dollars)
- Number of employees in the insurance industry in the United States from 1960 to 2017 (in millions)
- Average Net Promoter Score (NPS) of selected insurance branches in the United States in 2019
- Impact of selected features have on individual insurance customer retention in the United States in 2019, by tech-savviness
- Number of agents, brokers and service employees in the insurance industry in the United States from 1960 to 2017 (in thousands)
- Leading insurance brokers in the United States in 2018, by revenue (in billion U.S. dollars)
- Social media usage by young insurance agents in the United States in 2019
- Belief of young insurance agents in insurance industry being too slow to adopt new technology in the United States in 2019
- Net Promoter Score (NPS) of insurance brokers in the United States from 2014 to 2019
- Largest life insurance companies in the United States in 2017, by assets (in billion U.S. dollars)
- Development in the total number of life insurance companies in the United States from 1950 to 2017
- Number of life insurance employees in the United States from 1960 to 2017 (in thousands)
- Total number of life insurance policies in force in the United States from 2008 to 2017 (in millions)
- Life insurance distribution channels in the United States in 2018
- Distribution of life insurance ownership in the United States in 2019
- Leading life and health insurance companies in the United States in 2017, by direct premiums written (in billion U.S. dollars)
- Market share of leading health insurance companies in the United States in 2018, by direct premiums written
- Share of private sector companies which self-insured at least one health plan in the United States from 2000 to 2017
- Average annual deductibles for employer-sponsored health insurance* in the United States from 2010 to 2018 (in U.S. dollars)
- Number of employees in life, health and medical insurance industry in the United States from 2005 to 2018 (in thousands)
- Leading writers of property/casualty insurance in the United States in 2018, by direct premiums written (in billion U.S. dollars)
- Profit of leading mutual property and casualty insurance companies in the United States in 2018 (in million U.S. dollars)
- Profit of leading stock property and casualty insurance providers in the United States in 2018 (in million U.S. dollars)
- Number of employees in property and casualty insurance industry in the United States from 2005 to 2018 (in thousands)
- Market share of leading homeowner insurance companies in the United States in 2018, by direct premiums written
- Leading writers of homeowners insurance in the United States in 2017, by market share
- Average premiums for homeowners insurance in the United States in 2016, by state (in U.S. dollars)
- Number of homeowner insurance claims paid due to lightning losses in the United States from 2008 to 2018
- Value of net premiums written by homeowner multiple peril insurance industry in the United States from 2008 to 2018 (in trillion U.S. dollars)
- Life and non-life insurance market written premiums in Italy in 2017, by distribution channel
- Breakdown of multiline life policy products on the insurance market in Italy from 2014 to 2016, by distribution channel
- Breakdown of new business for life insurance corporations in Germany as of 2017, by distribution channel
- Payments to credit life insurance beneficiaries in the United States in 2017, by state (in million U.S. dollars)
- Payments to group life insurance beneficiaries in the United States in 2017, by state (in million U.S. dollars)
- Payments to life insurance beneficiaries in the United States in 2017, by state (in million U.S. dollars)
- Distribution of life insurance premiums in France in 2014 and 2015, by type of insurance*
- Gross value of written marriage and birth insurance premiums in Poland from 2012 to 2016 (in million Polish zloty)
- Leading countries for total life premiums written on the insurance market in Europe in 2017 (in billion euros)
- Total gross value of annuity insurance claims paid in Poland from 2012 to 2016 (in million zloty)
- Total amount of life benefits paid on the domestic insurance market in Germany from 2004 to 2017 (in million euros)
- Total gross value of marriage and birth insurance claims paid in Poland from 2012 to 2016 (in million zloty)
- Total gross value of sickness insurance claims paid in Poland from 2012 to 2016 (in million zloty)
- Share of U.S. consumers who bought baby products in 2016, by store type
- Sales volume breakdown of cigarette trade in Germany 2018, by sales channel
- Assets of New York Life in the United States from 2015 to 2018 (in billion U.S. dollars)
- Average quarterly market share of the main French distribution channels for consumer goods (PGC-FLS) as of January 15, 2019
- Share of South Korean designer fashion enterprises that have domestic distribution channels as of November 2017
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.