Digital audio ad spend by device France 2029

Over the forecast period until 2029, the indicator 'Ad Spending Share Desktop & Mobile' is forecast to exhibit fluctuations among the two segments. Only in the segment Digital Audio Mobile, a significant increase can be observed over the forecast period. In this segment, the indicator exhibits a difference of 3.9000 percent between 2019 and 2029.

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Distribution of digital audio advertising spending in France from 2019 to 2029, by device

Characteristic	Digital Audio Mobile	Digital Audio Desktop
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Supplementary notes

Data provided by Statista Market Insights are estimates.Definition:
Digital Audio Advertising includes all ad revenue generated through pre- and in-stream audio ads that appear in music (music also includes all kinds of radio services) and podcast streaming services. Formats can be single spots, tandem spots, or popular special advertising formats such as presenting, on-air promotions, and infomercials, directly embedded in the audio file or dynamically inserted.

Structure:

Music streaming advertising is ad supported on music-streaming services
Podcast advertising is ad supported for ads placed within podcast channels

Additional information:
Digital Audio Advertising comprises advertising spending, users, and average revenue per user. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Digital Audio Advertising include Amazon Music, Apple Music, YouTube Music, Tencent Music, and Spotify. For more information on the data displayed, use the info button right next to the boxes.

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