March Madness viewing intent in the U.S. 2023, by platform

Published by
Christina Gough,
Apr 20, 2023
The statistic shows the preferred method of watching March Madness in the United States in 2022, by platform. During the March 2023 survey in the United States, some 58 percent of respondents stated that they planned to watch at least some of the tournament via cable or satellite TV.

Preferred method of watching March Madness in the United States in 2023, by platform

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Release date

March 2023

Region

United States

Survey time period

March 4 to 5, 2023

Number of respondents

2,132 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

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