Cinema industry in China – additional information
With an annual box office revenue of about 2.74 billion U.S. dollars, China overtook Japan in terms of global cinema market size in 2012, second only to the United States with box office revenues of then 10.8 billion U.S. dollars. The proliferation of China’s cinema market coincided with an extensive increase in per capita income. Going to the movies has become a regular part of Chinese leisure activities and consumption, especially among young people.
To cope with the demands of an increasingly wealthy population, the number of cinema screens expanded more than four times from 2007 to 2013. 3D movie screens also enjoyed an explosive growth during this period. As of 2013, more than 18,000 3D movie screens were in operation in China, accounting for one third of the global total.
China’s film industry is under direct supervision of the State Administration of Radio, Film and Television (SARFT). To protect the local movie industry, only a limited number of foreign movies are allowed to screen in China each year. The quota was set at 34 movies in 2013. Despite the restriction on foreign films, Hollywood movies comprised almost half of the ten highest-grossing movies in China as of April 2014. In 2014, foreign movies accounted for about 45 percent of overall ticket sales in China.