This multi-million-dollar market was majorly sustained by the distribution of recorded music as opposed to live music in China. Undoubtedly, it was music streaming holding the largest share of revenue generated by the industry, equivalent to more than 700 million U.S. dollars in 2019. As of June 2021, the online music streaming userbase in the country figured around 680 million users, most of them accessing these services via smartphones.
Digital music industry in China - statistics & facts
This multi-million-dollar market was majorly sustained by the distribution of recorded music as opposed to live music in China. Undoubtedly, it was music streaming holding the largest share of revenue generated by the industry, equivalent to more than 700 million U.S. dollars in 2019. As of June 2021, the online music streaming userbase in the country figured around 680 million users, most of them accessing these services via smartphones.
Key insights
- Digital music industry size
- 71bn CNY

Detailed statistics
Digital music industry size in China 2013-2021
- Penetration rate of online music platform use
- 67.3%

Detailed statistics
Penetration rate of online music platform use in China 2012-H1 2023
- Estimated number of digital music paying users
- 65.4m

Detailed statistics
Number of paying members on digital music platforms in China 2013-2020
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Overview
6
- Premium Statistic Global digital music revenue 2004-2021
- Premium Statistic Revenue of the Digital Music market in selected countries in 2027
- Premium Statistic Music industry revenue in China 2015-2021
- Premium Statistic Digital music industry size in China 2013-2021
- Premium Statistic Number of digital music users in China 2013-2023
- Premium Statistic Number of online music platform users in China 2012-H1 2023
Overview
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Premium Statistic
Global digital music revenue 2004-2021
Global digital music revenue 2004-2021
Global digital music revenue from 2004 to 2021 (in billion U.S. dollars)
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Premium Statistic
Revenue of the Digital Music market in selected countries in 2027
Revenue of the Digital Music market in selected countries in 2027
Revenue of the Digital Music market in selected countries in 2027 (in million U.S. dollar)
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Premium Statistic
Music industry revenue in China 2015-2021
Music industry revenue in China 2015-2021
Music industry revenue and YoY growth in China from 2015 to 2020 with a forecast for 2021
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Premium Statistic
Digital music industry size in China 2013-2021
Digital music industry size in China 2013-2021
Digital music industry size and YoY growth rate in China from 2013 to 2020 with an estimate for 2021
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Premium Statistic
Number of digital music users in China 2013-2023
Number of digital music users in China 2013-2023
Number of digital music users in China from 2013 to 2020 with estimates until 2023 (in millions)
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Premium Statistic
Number of online music platform users in China 2012-H1 2023
Number of online music platform users in China 2012-H1 2023
Number of online music streaming platform users in China from 2012 to the first half of 2023 (in millions)
Market segments
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- Premium Statistic E-publishing revenue in China 2021, by segment
- Premium Statistic Market value of digital music in China 2018-2022
- Premium Statistic Forecast of Digital Music revenue by segment in China 2019-2027
- Premium Statistic Forecast of Digital Music users by segment in China 2019-2027
- Premium Statistic Number of online music platform users in China 2012-H1 2023
- Premium Statistic Number of paying members on digital music platforms in China 2013-2020
Market segments
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Premium Statistic
E-publishing revenue in China 2021, by segment
E-publishing revenue in China 2021, by segment
Digital publishing revenue in China in 2021, by segment (in billion yuan)
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Premium Statistic
Market value of digital music in China 2018-2022
Market value of digital music in China 2018-2022
Market size of digital music industry in China from 2018 to 2021 with an estimate for 2022 (in billion yuan)
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Premium Statistic
Forecast of Digital Music revenue by segment in China 2019-2027
Forecast of Digital Music revenue by segment in China 2019-2027
Forecast of Digital Music revenue by segment in China from 2019 to 2027 (in million U.S. dollar)
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Premium Statistic
Forecast of Digital Music users by segment in China 2019-2027
Forecast of Digital Music users by segment in China 2019-2027
Forecast of Digital Music users by segment in China from 2019 to 2027 (in million)
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Premium Statistic
Number of online music platform users in China 2012-H1 2023
Number of online music platform users in China 2012-H1 2023
Number of online music streaming platform users in China from 2012 to the first half of 2023 (in millions)
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Premium Statistic
Number of paying members on digital music platforms in China 2013-2020
Number of paying members on digital music platforms in China 2013-2020
Number of users spending money on digital music platforms in China from 2013 to 2019 with an estimate for 2020 (in millions)
Market leaders
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- Premium Statistic Record companies - digital market share worldwide 2011-2021
- Premium Statistic Market dominance of the big three record labels in China 2018, by key indicator
- Premium Statistic Subscriber share of music streaming services worldwide Q2 2022
- Premium Statistic Monthly active users of leading music apps in China 2023
- Basic Statistic Tencent Music's annual revenue 2016-2022
- Premium Statistic Tencent Music Entertainment's user number Q1 2022-Q1 2023, by type
- Premium Statistic NetEase's revenue 2017-2022, by segment
- Premium Statistic Key figures of NetEase Cloud Music in China 2019-2021
Market leaders
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Premium Statistic
Record companies - digital market share worldwide 2011-2021
Record companies - digital market share worldwide 2011-2021
Digital revenue market share of the largest record companies worldwide from 20011 to 2021
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Market dominance of the big three record labels in China 2018, by key indicator
Market dominance of the big three record labels in China 2018, by key indicator
Total market share of Universal, Sony Music, and Warner Music in China and worldwide in 2018, by key performance indicator
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Subscriber share of music streaming services worldwide Q2 2022
Subscriber share of music streaming services worldwide Q2 2022
Share of music streaming subscribers worldwide in the 2nd quarter of 2022, by company
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Monthly active users of leading music apps in China 2023
Monthly active users of leading music apps in China 2023
Number of monthly active users (MAU) of the leading music streaming apps in China as of July 2023 (in millions)
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Basic Statistic
Tencent Music's annual revenue 2016-2022
Tencent Music's annual revenue 2016-2022
Annual revenue of Tencent Music Entertainment Group from 2016 to 2022 (in billion yuan)
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Premium Statistic
Tencent Music Entertainment's user number Q1 2022-Q1 2023, by type
Tencent Music Entertainment's user number Q1 2022-Q1 2023, by type
Number of users of Tencent Music Entertainment in 1st quarter 2022 and 1st quarter 2023, by type (in millions)
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NetEase's revenue 2017-2022, by segment
NetEase's revenue 2017-2022, by segment
Revenue of NetEase Inc. from 2017 to 2022, by segment (in billion yuan)
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Premium Statistic
Key figures of NetEase Cloud Music in China 2019-2021
Key figures of NetEase Cloud Music in China 2019-2021
Key figures of NetEase Cloud Music in China in 2019 and 2021 (in millions)
Bestsellers
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- Premium Statistic All time best-selling music albums online in China 2023
- Premium Statistic All time best-selling English music albums online in China 2023
- Premium Statistic Sales revenue of all time top-selling music artists online in China 2023
- Premium Statistic All time online best-selling music singles in China 2023
Bestsellers
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Premium Statistic
All time best-selling music albums online in China 2023
All time best-selling music albums online in China 2023
All time best-selling music albums on digital music platforms in China as of September 16, 2023 (in millions)
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Premium Statistic
All time best-selling English music albums online in China 2023
All time best-selling English music albums online in China 2023
All time best-selling English language music albums on digital music platforms in China as of September 16, 2023 (in million units)
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Premium Statistic
Sales revenue of all time top-selling music artists online in China 2023
Sales revenue of all time top-selling music artists online in China 2023
All time best-selling music artists on digital music platforms in China as of September 16, 2023 (in million yuan)
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Premium Statistic
All time online best-selling music singles in China 2023
All time online best-selling music singles in China 2023
All time best-selling music singles on digital music platforms in China as of September 16, 2023 (in millions)
Consumers
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- Premium Statistic Online streaming activities in China 2022, by media type
- Premium Statistic Time spent with media in China Q3 2022, by type
- Premium Statistic Usage scenarios of online music in China 2021
- Premium Statistic Mobile music user distribution in China Q3 2021, by segment
- Premium Statistic Usage habits of mobile music listeners in China 2021
- Premium Statistic Popular music genres among digital music users in China 2020
- Premium Statistic Choice of singers among digital music users in China 2020, by country of origin
Consumers
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Online streaming activities in China 2022, by media type
Online streaming activities in China 2022, by media type
Share of internet users consuming internet streaming content in China in 3rd quarter 2022, by media type
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Time spent with media in China Q3 2022, by type
Time spent with media in China Q3 2022, by type
Average daily time consuming and interacting with media by the internet users in China as of 3rd quarter 2022, by type (in minutes)
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Premium Statistic
Usage scenarios of online music in China 2021
Usage scenarios of online music in China 2021
Most common online music listening moments in China as of April 2021
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Mobile music user distribution in China Q3 2021, by segment
Mobile music user distribution in China Q3 2021, by segment
Share of mobile music users in China as of 3rd quarter of 2021, by usage objective
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Premium Statistic
Usage habits of mobile music listeners in China 2021
Usage habits of mobile music listeners in China 2021
Preferred listening setting among mobile online music users in China as of April 2021
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Popular music genres among digital music users in China 2020
Popular music genres among digital music users in China 2020
Preference of music genres among digital music users in China as of September 2020
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Premium Statistic
Choice of singers among digital music users in China 2020, by country of origin
Choice of singers among digital music users in China 2020, by country of origin
Choice of singers among digital music listeners in China as of September 2020, by country of origin
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