France: mobile buyer penetration 2012-2014, by device

This statistic illustrates the smartphone and tablet buyer penetration in France from 2012 to 2014. In 2014, seven percent of the population purchased goods online via tablet device, up from four percent in 2013.

Smartphone and tablet buyer penetration in France from 2012 to 2014

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Release date

September 2014



Survey time period

2012 to 2014

Number of respondents

2014 n = 1,001

Age group

15 years and older

Supplementary notes

Who made at least one purchase within the past year from digital retailers or via digital retailer apps, digital secondhand sites or digital grocery retailers (click-and-collect).
The source does not provide information on the exact dates of survey.

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