Customer awareness of alternative finance in the United Kingdom (UK) 2014

Awareness of alternative finance among consumers in the United Kingdom (UK) as of 2014

by Statista Research Department, last edited Nov 7, 2014
Customer awareness of alternative finance in the United Kingdom (UK) 2014 This statistic shows the level of awareness among consumers in the United Kingdom (UK) with regards to types of alternative finance offered on the market, as of 2014. In that time, approximately 44 percent of the UK population was "aware of some type of alternative finance, but never used it".
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Awareness of alternative finance among consumers in the United Kingdom (UK) as of 2014

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Share of respondents
Aware & used alternative finance before14
Unaware of alternative finance42
Aware of alternative finance, never used it44
Share of respondents
Aware & used alternative finance before14
Unaware of alternative finance42
Aware of alternative finance, never used it44
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by Statista Research Department, last edited Nov 7, 2014
This statistic shows the level of awareness among consumers in the United Kingdom (UK) with regards to types of alternative finance offered on the market, as of 2014. In that time, approximately 44 percent of the UK population was "aware of some type of alternative finance, but never used it".
Show more
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