P2P consumer lending services: Factors influencing investment in the UK 2014

How important were these factors in your decision to choose P2P consumer lending?

by Statista Research Department, last edited Nov 7, 2014
P2P consumer lending services: Factors influencing investment in the UK 2014 This statistic shows the return possibilities and characteristics of peer-to-peer (P2P) consumer lending schemes which have an impact on the decision to make an investment, rated by importance according to respondents of a survey on the alternative finance market in the United Kingdom (UK) in 2014. In 2014, 71 percent of respondents considered the better interest rate offered to be their most important reason for investing through the P2P consumer lending platform.
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How important were these factors in your decision to choose P2P consumer lending?

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Very importantImportantNeither important nor unimportantUnimportantVery unimportant
Better interest rate71%22%5%1%1%
More flexible terms (i.e. early repayment)56%31%8%2%3%
Ease of use52%38%7%1%1%
Transparency50%36%11%1%2%
Speed50%36%11%2%2%
More control45%35%16%3%2%
Better services42%37%18%2%2%
Less risky31%30%32%4%3%
Because the money comes from individuals19%21%41%12%8%
Curiosity7%18%50%11%14%
Unable to get funding elsewhere7%8%31%18%36%
Unable to source funding locally6%8%33%20%33%
Very importantImportantNeither important nor unimportantUnimportantVery unimportant
Better interest rate71%22%5%1%1%
More flexible terms (i.e. early repayment)56%31%8%2%3%
Ease of use52%38%7%1%1%
Transparency50%36%11%1%2%
Speed50%36%11%2%2%
More control45%35%16%3%2%
Better services42%37%18%2%2%
Less risky31%30%32%4%3%
Because the money comes from individuals19%21%41%12%8%
Curiosity7%18%50%11%14%
Unable to get funding elsewhere7%8%31%18%36%
Unable to source funding locally6%8%33%20%33%
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by Statista Research Department, last edited Nov 7, 2014
This statistic shows the return possibilities and characteristics of peer-to-peer (P2P) consumer lending schemes which have an impact on the decision to make an investment, rated by importance according to respondents of a survey on the alternative finance market in the United Kingdom (UK) in 2014. In 2014, 71 percent of respondents considered the better interest rate offered to be their most important reason for investing through the P2P consumer lending platform.
Show more
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