Leading passenger cars sold in the Netherlands 2019, by brand

As of 2019, German car manufacturer Volkswagen was the leading passenger car brand in terms of sales volume in the Netherlands. The car company sold approximately 48,000 passenger cars on the Dutch market, roughly 15,000 more than second-ranked Opel. Electric car manufacturer, Tesla, reached a sales volume of 30,911 passenger cars and held a third position in the ranking (increasing popularity because of the added tax advantage for business lease). The passenger car volume sold by leading models showed some similar results. Tesla sold roughly 30,000 Model 3's in 2019. Volkswagen reached with their Polo series a total sales volume of 12,920 passenger cars in the same year, whereas the Ford Focus was sold 10,478 times.

Volkswagen, Opel and Renault market leaders in Dutch leasing industry

Volkswagen, Opel and Renault dominated the top ten ranking of newly sold lease cars in the Netherlands in 2018. Volkswagen generated with the UP! Golf and Polo series a total sales volume of 21,807 passenger cars. Opel reached a total sales volume with their Astra and Karl models of approximately 10,000 leased cars, whereas the Renault Clio and Megane were leased roughly 10,900 times.

Market share of Volkswagen

In summary, Volkswagen had in both the passenger car market as well as the car leasing market a leading position in the Netherlands. This is confirmed by the market share of Volkswagen in the Dutch passenger car market, as the company reached a share of 11.29 percent in 2019. Compared to the market share of Renault, it is a difference of 5.58 percent.

Number of passenger cars sold by the leading brands in the Netherlands in 2019

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Release date

March 2020



Survey time period


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