DMO: automated investment service users in the United Kingdom (UK) 2014-2020, by age

The graph presents the number of automated investment service users by age group in the United Kingdom in 2014, and provides a forecast thereof until 2020. The number of automated investment users between the age of 25-34 in the UK is expected to grow from roughly 0.02 million in 2015 to roughly 0.3 million in 2020. An overview of all Digital Markets can be found here.
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Automated investment service users in the United Kingdom (UK) from 2014 to 2020, by age group

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Release date

September 2015


United Kingdom

Survey time period


Supplementary notes

* Estimate.

The “Automated Investment Services” segment contains private asset management providers who offer automated online portfolios in which private investors can choose investment volumes depending on their scope and private appetite for risk. Providers such as Wealthfront and Betterment allow private investors to invest their money (starting at very small amounts) in pre-existing portfolios which are automatically managed by lead investors or swarm intelligence (Social Trading) or individually configured parameters. The advantage of these services lies in the passive role of the investor, who may not want or cannot afford, ongoing, personal monitoring of their portfolio development. Such automated investment services also allow for the possibility of reaching attractive returns with low starting capital and without specific investment know-how, which is in contrast to classic investments offered by traditional banks. Online brokers without automated and recommendation-based advisory functions are not included in this segment.

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