Share of businesses planning investments CRM software in Japan 2011-2016

Percentage of businesses expecting investments in customer relationship management (CRM) software in Japan from 2011 to 2016

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Release date

November 2016



Survey time period

July to August 2016

Number of respondents

n= 480 (2016); n=479 (2015); n=587 (2014); n=538 (2013); n=543 (2012); n=403 (2011)

Special properties

surveys from 2011 to 2014 were conducted in July and August, and the survey in 2015 were conducted from August to October

Method of interview


Supplementary notes

Original question: "in which of the IT categories or items that your company increase investment within the coming three years?"
Multiple answers were possible.
Research targets were domestic private companies, organizations and public institutions.

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