Leading 12 kitchen brands ranked by customer satisfaction in Germany 2017

Leading kitchen brands for overall customer satisfaction in Germany in 2017 (in customer satisfaction points)*

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Release date

March 2017

Region

Germany

Survey time period

2017

Number of respondents

1,134 respondents

Special properties

kitchen owners

Method of interview

Online panel

Supplementary notes

* Points on a scale of 0 and 100 (100 points are the maximum amount which can be achieved). Different ranks despite the same score are caused by differences in the decimal point range. In the overall evaluation, results of customer satisfaction were based on the sub-categories: price (25 percent); product quality (20 percent), range of goods (15 percents), as well as design, the image of the brand, annoyances, and the willingness to recommend, with 10 percent each.

For a company to be included in the individual analysis at least 80 customer reviews were necessary.

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