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Smartphone market share in Hong Kong 2018-2020, by vendor

Despite its market share dropping from over 55 to 44 percent compared to 2018, Apple was still the leading market player in the smartphone market of Hong Kong as of the end of 2020.

Smartphone ecology in Hong Kong

   With a penetration rate of almost 90 percent, Hong Kong has a very beneficial ecology for the smartphone industry. The ownership of smartphones is even higher among people aged between 15 to 54 as almost everyone in this age group owns a smartphone. In terms of education level, the smartphone penetration rate among Hong Kongers who had a post-secondary education was 99 percent as of end of 2018.

Smartphone market in Hong Kong

   Hong Kong has long been a huge fan of Apple from an early stage. Apple’s market share has fluctuated from over 43 percent since end of 2017, which rose in November 2018 to over 60 percent because of the launch of iPhone XR and dropped back to 44 percent at the end of 2019. Meanwhile, the second market player has been Samsung with a quarter of the market share in Hong Kong.

Share of the smartphone market in Hong Kong in December 2018 and 2020, by vendor

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Release date

January 2021


Hong Kong

Survey time period

December 2018 and December 2020

Supplementary notes

The publication date was not provided by the source. The date showed here is the date of data access.

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Statistics on "Smartphone market in Hong Kong"

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