Smart speaker device ownership in U.S. 2018, by income level

Published by
Federica Laricchia,
Feb 14, 2022
The statistic shows the ownership rate of smart speaker devices among U.S. adults as of February 2018, by brand and income level. At that time, 27 percent of respondents whose annual income was higher than a hundred thousand U.S. dollars said that they owned an Amazon Echo device.

Smart speaker ownership rate in the United States as of February 2018, by brand and income level

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Release date

February 2018

Region

United States

Survey time period

February 1st to 4th, 2018

Number of respondents

2,201 respondents

Age group

18 years and older

Method of interview

Online interview

Supplementary notes

The interviews were conducted online and the data were weighted to approximate a target sample of Adults based on age, race/ethnicity, gender, educational attainment, and region. Results from the full survey have a margin of error of plus or minus 2 percentage points.

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Overview

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Smart speakers

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Consumption

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Consumer trends

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