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Statista dossier about Groupon

This dossier presents insights and statistics on deal-of-the-day website Groupon, Inc. It provides an overview of the global couponing market as well as various forecasts regarding couponing metrics in the United States. The paper furthermore contains statistics on consumer demographics and behavior as well as information on the growing relevance of mobile couponing.

Table of contents

  • 1. Company overview
    • Groupon: global revenue 2008-2019

    • Groupon: quarterly revenue 2009-2020

    • Groupon: annual net income 2009-2019

    • Groupon: operating expenses 2008-2019

    • Groupon: marketing expense 2013-2019

    • Groupon: quarterly net income/loss 2015-2020

    • Groupon: global sales force as of Q3 2020

    • Groupon: quarterly gross billings 2014-2020, by category

    • Highest valued unicorn exits in the U.S. 2020

  • 2. Users and usage
    • Number of digital coupon users in the United States 2015-2021

    • Digital coupon usage penetration in the United States 2015-2021

    • Groupon: number of active customers 2009-2020

    • Groupon: TTM gross profit per average active customer 2017-2019

    • Total global visitor traffic to 2020

    • Sources of inspiration for new products in the U.S. 2020

    • Sources of information about products in the U.S. 2020

    • Criteria for the choice of restaurants in the U.S. 2019

    • Factors influencing U.S. consumers to buy direct to consumer products 2019

  • 3. Mobile trends
    • Groupon: mobile sales share 2013-2019

    • Groupon: number of mobile app downloads 2013-2019

    • Top mobile app publishers in the U.S. 2019, by audience

    • Top mobile app publishers in the U.S. 2019, by user reach

    • Most popular e-commerce apps in the U.S. 2019, by audience

    • Most popular e-commerce apps in the U.S. 2019, by reach

    • Leading Android shopping apps in the U.S. 2020, by downloads

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