Group buying in China

The Statista dossier
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Statista dossier on group buying in China

This dossier presents a range of statistics and facts on group buying in China.

The dossier includes the following sections:

  • Chapter 1: Key figures
  • Chapter 2: Daily deal product categories
  • Chapter 3: Couponing providers
  • Chapter 4: Consumer demographics
  • Chapter 5: Consumer behavior
  • Chapter 6: Miscellaneous

Table of contents

  • 1. Key figures
    • Number of coupon websites in China 2012

    • Number of couponing users in China 2011-2015

    • Number of couponing users per day in China 2012

    • Penetration rate of couponing in China 2010-2015

    • Transaction volume of online couponing in China until 2015

    • Market share of coupon websites China in 2013, by revenue

    • Share of online couponing in trade revenue in China up to 2015

    • Business volume of coupon websites in China 2012

    • Share of coupon website transactions in China by national and local deals 2012

    • Number of deals on coupon websites in China 2012

    • Number of sales on coupon websites in China 2012

    • Price paid for daily deals on coupon websites in China 2012

    • Daily deal discount on coupon websites in China 2012

  • 2. Daily deal product categories
    • Revenue of coupon websites in China 2012, by product category

    • Revenue share of coupon websites in China 2012, by product category

    • Number of deals on coupon websites in China 2012, by product category

    • Number of sales on coupon websites in China 2012, by product category

    • Price paid for daily deals on coupon websites in China 2012, by product category

    • Daily deal discount on coupon websites in China 2012, by product category

  • 3. Couponing providers
    • Revenue of independent coupon websites in China 2012

    • Coupon websites in China by unique visitors per day in 2012

    • Coupon websites in China by visits per month in 2011

    • Conversion rate of coupon websites in China in 2011

    • Number of deals offered in China by independent coupon websites

    • Transaction volume of coupon websites in China in 2010

  • 4. Consumer demographics
    • Users of couponing in China by gender 2011

    • Users of couponing in China by age group 2011

    • Users of couponing in China by education level 2011

    • Users of couponing in China by occupation 2011

    • Users of couponing in China by income level 2011

  • 5. Consumer behavior
    • User confidence in couponing in China 2011

    • China - satisfaction of couponing users 2011

    • Purchase factors for couponing users in China 2011

    • Price sensitivity of couponing users in China in 2011

    • Importance of distance between shop and home for couponing users 2011

    • Future usage of couponing in China 2011

    • Unpleasant experiences with couponing in China in 2011

  • 6. Miscellaneous
    • City ranking by revenue generated from couponing in China 2012

    • Products purchased on coupon websites in China 2012, by spending

    • Products purchased on coupon websites in China 2012, by number of deals sold

    • Revenue of deal sales on coupon websites in China 2012, by holidays

    • Number of daily deal sales on coupon websites on national holidays in China 2012, by holiday

    • Price paid for daily deals on coupon websites in China 2012, by holidays

    • Daily deal discount on coupon websites in China 2012, by holidays

    • Number of complaints about coupon websites in China 2012

  • Language: English
  • Released: March 2013
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