Mobile commerce in the Netherlands and Belgium

Statistics report on mobile commerce in the Netherlands and Belgium

Mobile commerce in the Netherlands and Belgium

This report presents insights and statistics on the mobile retail e-commerce market in the Netherlands and Belgium. The report contains an overview of the mobile phone usage penetration in both countries, as well as the general m-commerce market, consumer demographics and behavior, and the leading shopping apps.

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Table of contents

Overview

5
  • Premium Statistic Most popular devices for e-commerce in the Netherlands Q1 2017-Q1 2023
  • Premium Statistic Online retail website visits and orders in the Netherlands 2023, by device
  • Basic Statistic Annual growth in e-commerce traffic in the Netherlands 2022-2023, by device
  • Premium Statistic Online retail website visits and orders in Belgium 2023, by device
  • Basic Statistic Annual growth in e-commerce traffic in Belgium 2022-2023, by device

Mobile device usage

7
  • Basic Statistic Netherlands: online access 2020-2022, by device
  • Premium Forecast Mobile internet users in the Netherlands 2010-2029
  • Premium Forecast Mobile internet usage reach in the Netherlands 2010-2029
  • Premium Statistic Main device vendors in the Netherlands 2023, by web usage share
  • Premium Forecast Mobile internet users in Belgium 2010-2029
  • Premium Forecast Mobile internet usage reach in Belgium 2010-2029
  • Premium Statistic Main device vendors in Belgium 2023, by web usage share

Shopping apps

7
  • Premium Statistic Most downloaded shopping apps in the Netherlands 2023
  • Premium Statistic Mobile apps daily engagement in the Netherlands 2022, by category
  • Premium Statistic Popular supermarket apps used by consumers in the Netherlands 2023
  • Premium Statistic Leading fashion apps in the Netherlands 2022-2023, by downloads
  • Premium Statistic Most downloaded shopping apps in Belgium 2023
  • Premium Statistic Leading online grocery apps in Belgium 2023, by downloads
  • Premium Statistic Leading online fashion apps in Belgium 2023, by downloads

Consumer behavior

5
  • Premium Statistic E-commerce shoppers mobile audience share in the Netherlands 2023, by age
  • Premium Statistic E-commerce shoppers mobile audience share in Belgium 2023, by age
  • Premium Statistic Social referrals to e-commerce sites in the Netherlands and Belgium 2023, by device
  • Premium Statistic Cart abandonment rate in the Netherlands 2023
  • Premium Statistic Cart abandonment rate in Belgium 2023

Mobile payments

6
  • Premium Forecast Most used mobile payments by brand in the Netherlands 2023
  • Premium Statistic Payment types accepted by all e-commerce vendors in the Netherlands in 2022 and 2024
  • Premium Statistic Quarterly PayPal penetration, online or offline, in the Netherlands 2019-2023
  • Premium Statistic Quarterly Apple Pay penetration, online or offline, in the Netherlands 2020-2023
  • Premium Statistic Quarterly Google Pay penetration, online or offline, in the Netherlands 2020-2023
  • Premium Statistic Most popular in-store, or POS, payment methods in Belgium 2017-2022
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