Rum industry

The Statista dossier
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Statista dossier on the rum industry

This dossier provides statistical information about the rum industry. Rum belongs to the alcoholic beverage industry. The distilled spirit is produced from sugarcane byproducts or from sugarcane juice.

Table of contents

  • 1. Overview
    • U.S. sales volume of rum 2004-2020

    • Rum market size in the United States 2019-2024

    • U.S. sales volume of rum 2020, by price category

    • U.S. supplier gross revenue of rum 2004-2020

    • U.S. supplier gross revenue of rum 2020, by price category

    • Dollar sales of rum in the U.S. 2019, by tier

    • Volume sales share of the leading rum companies in the U.S. 2019

    • Advertising expenditure for rum in the U.S. 2013-2019

    • Advertising expenditure for rum in the U.S. 2019, by medium

    • Rum product introductions in the U.S. 2011-2019

  • 2. Trade
    • U.S. dutiable rum import value 2014-2020

    • U.S. dutiable rum import value by country of origin 2020

    • U.S. dutiable rum import value by packaging type 2020

    • U.S. dutiable rum import volume 2014-2020

    • U.S. dutiable rum import volume by country of origin 2020

    • U.S. dutiable rum import volume by packaging type 2020

    • U.S. commercial rum export value 2014-2020

    • U.S. commercial rum export value by country of destination 2020

    • U.S. commercial rum export value by packaging type 2020

    • U.S. commercial rum export volume 2014-2020

    • U.S. commercial rum export volume by country of destination 2020

    • U.S. commercial rum export volume by packaging type 2020

  • 3. Brand sales
    • Global rum market: leading brands based on sales volume 2019

    • Volume sales share of the leading rum brands in the U.S. 2019

    • Bacardi rum's global sales volume 2009-2019

    • Tanduay rum's global sales volume 2009-2019

    • Captain Morgan rum's global sales volume 2009-2019

    • Havana Club rum's global sales volume 2009-2019

    • Barceló rum's global sales volume 2010-2019

    • Appleton Jamaica Rum's global sales volume 2009-2019

    • Volume sales of the leading rum brands in the U.S. 2019

    • Captain Morgan rum's sales volume in the U.S. 2013-2019

    • Bacardi rum's sales volume in the U.S. 2013-2019

  • 4. Consumption
    • Rum consumption in the U.S. 2013-2019

    • U.S. rum consumption by month 2019

    • Share of Americans who drink rum 2018, by age

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