Tequila industry

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Statista dossier on the tequila industry

This dossier provides statistical information about the tequila industry. Tequila is a distilled spirit with a protected certificate of origin. Spirits claiming the term on their product label have to be manufactured in specific regions of Mexico.

Table of contents

  • 1. Overview

    • Global tequila market: leading brands based on sales volume 2018

    • Mexico's tequila production 1995-2018

    • Mexico's tequila production by type 1995-2018

    • Mexico: tequila export volume 1995-2018

    • Mexico: export volume of tequila by country 2018

    • Tequila product introductions in the U.S. 2011-2018

    • Tequila ad spend in the U.S. 2013-2018

  • 2. Leading global brands

    • Sauza tequila's global sales volume 2009-2018

    • Patrón tequila's global sales volume 2009-2018

    • El Jimador tequila's global sales volume 2009-2018

  • 3. U.S. category overview

    • Sales volume of the U.S. spirits industry by category 2010-2018

    • U.S. supplier gross revenue of tequila 2004-2018

    • U.S. sales volume of tequila 2004-2018

    • Volume sales share of the leading tequila companies in the U.S. 2018

    • Tequila's dollar sales growth in the United States in 2018, by variety

    • Dollar sales of tequila in the U.S. 2018, by tier

    • U.S. import volume of tequila 2012-2018

  • 4. Brand sales in the U.S.

    • Volume sales of the leading tequila brands in the U.S. 2018

    • Volume sales share of the leading tequila brands in the U.S. 2018

    • Jose Cuervo tequila's sales volume in the U.S. 2013-2018

    • Patron tequila's sales volume in the U.S. 2013-2018

    • Sauza tequila's sales volume in the U.S. 2013-2018

  • 5. Consumption

    • Tequila consumption in the U.S. 2013-2018

    • Share of Americans who drink tequila 2018, by age

    • Share of Americans who consumed tequila regularly in 2018

    • U.S. tequila consumption 2018, by state

    • Per capita consumption of tequila in the U.S. 2017, by state

    • U.S. tequila consumption by month 2018

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