Media in Brazil

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Statista dossier on media in Brazil

This dossier has been compiled to provide statistical information about the media market and media usage in Brazil.

Table of contents

  • 1. Industry overview
    • Value of the entertainment and media market in Brazil 2015-2021

    • Value of the media and entertainment market in Brazil 2015-2021, by sector

    • Brazil: trust in media 2012-2018

    • Globo revenue 2005-2017

    • Globo profit 2010-2017

    • Media reach in São Paulo, Brazil 2016

    • Media reach in Rio de Janeiro, Brazil 2016

  • 2. TV
    • Number of TV stations in Brazil 2014, by type

    • Number of TV households in Brazil 2013-2016

    • Brazil: time spent watching TV 2008-2016

    • Brazil: frequency of TV consumption 2016

    • Brazil: favorite TV channels 2016

    • TV subscription revenue in Brazil 2014-2019

    • Number of pay TV subscribers in Brazil 2007-2017

    • Number of SVoD subscriptions in Brazil 2013-2016

    • Brazil: number of Netflix subscribers 2011-2023

    • Netflix: streaming revenues in Brazil 2011-2020

  • 3. Radio
    • Number of radio stations in Brazil 2014, by type

    • Radio reach in Brazil 2018, by city

    • Time spent with radio in Brazil 2018, by city

    • Brazil: frequency of radio content consumption 2016

    • Brazil: radio audience 2016, by age

    • Brazil: popular radio stations 2016

  • 4. Newspapers
    • Growth of newspaper markets in selected countries worldwide between 2013 and 2017

    • Brazil: number of newspapers 2001-2013

    • Brazil: newspaper circulation 2000-2017

    • Brazil: newspaper circulation 2015-2020, by platform

    • Brazil: average paid circulation of selected newspapers as of 2017

    • Brazil: newspaper penetration rate 2008-2015

    • Brazil: frequency of reading newspapers 2016

    • Weekly printed newspaper purchase worldwide 2015, by country

  • 5. Magazines
    • Magazines in Brazil: number of titles published 2009-2013

    • Brazil: magazine reach 2012-2014

    • Brazil: magazines with largest circulation 2014

    • Brazil: number of magazine readers 2012-2014

    • Brazil: frequency of reading magazines 2016

    • Brazil: favorite magazines 2016

  • 6. Internet
    • Brazil: number of internet users 2015-2022

    • Brazil: internet penetration 2000-2016

    • Perferred devices for internet access in Brazil 2013, by age group

    • Average daily internet usage worldwide 2016, by device

    • Most-visited online properties in Brazil 2018

    • Brazil: number of social network users 2015-2022

    • Brazil: social network penetration as of Q4 2017

    • Latin America: online video penetration in selected countries 2017

  • 7. News
    • Brazil: trust in selected media sources 2012-2017

    • Brazil: level of trust in news sources 2016, by frequency

    • Daily news consumption in selected countries worldwide as of February 2015

    • Digital news access in selected countries worldwide in 2015, by device

    • Worldwide video news consumption 2016, by country

  • 8. Advertising
    • Brazil: advertising expenditure 2017-2022

    • Advertising spending in Brazil 2017, by medium

    • Leading advertisers in Brazil 2017

    • Digital ad spend in Brazil 2015-2017

    • Brazil: digital ad spend 2017, by format

    • Share of mobile in digital ad spend in Brazil 2012-2022

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