Per-capita volume sales in the footwear market worldwide by country in 2018

The Footwear market comprises all kinds of shoes which are produced for private end customers, therefore excluding work and safety shoes. With a volume of more than 70 billion Euros, Footwear is the second most important fashion segment within the European retail business just behind apparel. The most important brand manufacturers are Clarks, Geox and Ecco. In addition, there are numerous small and middle-sized brands as well as private brands of shoe chain stores. Just like the market for apparel, the Footwear market is currently shaped by a tremendous change of customers’ purchase habits. The upswing in e-commerce and store concepts created by major sportswear manufacturers is putting a lot of pressure on stationary retail stores.