Athletic Footwear - United States

  • United States
  • In 2024, the revenue in the Athletic Footwear segment in the United States is projected to reach a staggering US$15.37bn.
  • It is expected that the market will grow annually by 2.90% (CAGR 2024-2028) in this segment.
  • The United States is the global leader in generating revenue in the Athletic Footwear segment, with a revenue of US$15.37bn in 2024.
  • In terms of per capita revenue, each person is expected to contribute US$45.39 to the Athletic Footwear segment's revenue by 2024.
  • Looking ahead, the volume of the Athletic Footwear segment is expected to increase to 116.70m pairs by 2028.
  • The segment is also expected to show a volume growth of 0.8% in 2025.
  • The average volume per person in the Athletic Footwear segment is expected to be 0.33pairs in 2024.
  • The United States is seeing a surge in demand for sustainable and eco-friendly athletic footwear options.

Key regions: Germany, Vietnam, Philippines, United Kingdom, China

Region comparison

Analyst Opinion

Following the Sneakers segment, the Athletic Footwear segment is projected to see the second-largest increase in revenue numbers between 2022 and 2027. Although the segment accounted for the lowest revenue numbers in the Footwear market in 2022, it is expected to grow with the increasing implementation of the latest technologies and materials. Additionally, a rise in athletic footwear purchases can be observed following the hit of the COVID-19 pandemic. This upward trend can be attributed to an increased interest in sports.

The Athletic Footwear segment focuses on designs with materials other than polyester. Not only is having footwear made from knit technology or lightweight, breathable, and durable fabrics of importance to consumers, but it also has a positive impact on the environment. As such, key players in the market are aiming to make the manufacturing process as sustainable as possible in order to produce environmentally-friendly shoes.


Data coverage:

Data encompasses B2C enterprises. Figures are based on the consumer spending on footwear which comprises Sneakers, Athletic Footwear, Leather Footwear, and Textile & Other Footwear segments that are produced for private end customers for both offline retail (department stores, traditional specialist shops) and online retail (e-commerce, ordering by catalog).

Modeling approach / Market size:

Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use resources from the Statista platform, national statistics, industry research, market data from independent databases and third-party sources, historical developments, current trends, reported performance indicators from the key market players, and Statista interviews with market experts. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, consumer price index, and population. This data helps us to estimate the market size for each country individually.


In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the exponential trend smoothing illustrates suited forecasting for the Footwear market with projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.


  • Revenue
  • Key Players
  • Sales Channels
  • Analyst Opinion
  • Volume
  • Price
  • Global Comparison
  • Methodology
  • Key Market Indicators
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