Sneakers - United States

United States

In 2024, the revenue in the Sneakers segment of the United States amounts to US$23.40bn.
It is projected that the market will experience an annual growth rate of 4.52% (CAGR 2024-2028).
When compared globally, in the United States generates the highest revenue (US$23.40bn) in this segment.
Considering the total population, the per person revenue is expected to be US$69.12 in 2024.
By 2028, the volume in the Sneakers segment is estimated to reach 0.43bn pairs.
The growth rate for volume is projected to be 2.6% in 2025.
The average volume per person in the Sneakers segment is expected to be 1.14pairs in 2024.
The United States market for sneakers is currently driven by a growing demand for sustainable and ethically-made footwear.

Key regions: India, Australia, India, Vietnam, United Kingdom

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Analyst Opinion

Since fashion trends have frequently carried over into the sneakers industry, they have now become a part of the everyday style of 40% of consumers, according to the Statista Global Consumer Survey. In terms of revenue value, the United States is in the lead, where sneakers have long been thought of as a culture. When it comes to revenue numbers, the Sneaker segment is led by two of its biggest players, Nike and Adidas.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on the consumer spending on footwear which comprises Sneakers, Athletic Footwear, Leather Footwear, and Textile & Other Footwear segments that are produced for private end customers for both offline retail (department stores, traditional specialist shops) and online retail (e-commerce, ordering by catalog).

Modeling approach / Market size:

Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use resources from the Statista platform, national statistics, industry research, market data from independent databases and third-party sources, historical developments, current trends, reported performance indicators from the key market players, and Statista interviews with market experts. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, consumer price index, and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the exponential trend smoothing illustrates suited forecasting for the Footwear market with projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.