Control & Connectivity - Europe

Europe

Revenue in the Control & Connectivity market is projected to reach US$9.2bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 11.35%, resulting in a projected market volume of US$14.2bn by 2028.
In the Control & Connectivity market, the number of active households is expected to amount to 153.5m users by 2028.
Household penetration will be 14.7% in 2024 and is expected to hit 41.5% by 2028.
The average revenue per installed Smart Home currently is expected to amount to US$174.00.

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Analyst Opinion

The Control & Connectivity market in Europe is experiencing significant growth and development.

Customer preferences: Customers in Europe are increasingly demanding advanced control and connectivity solutions to enhance their daily lives. They are looking for seamless integration of various devices and systems, allowing them to control and monitor their homes, offices, and vehicles remotely. Additionally, customers are seeking solutions that offer high levels of security and privacy, as well as energy efficiency.

Trends in the market: One of the key trends in the Control & Connectivity market in Europe is the adoption of smart home technology. Smart home devices, such as smart thermostats, smart lighting systems, and smart security systems, are becoming increasingly popular among European consumers. These devices offer convenience, energy savings, and enhanced security, driving the demand for control and connectivity solutions. Another trend in the market is the increasing integration of control and connectivity systems in the automotive industry. European consumers are demanding more advanced features in their vehicles, such as in-car entertainment systems, navigation systems, and connectivity to mobile devices. This trend is driving the demand for control and connectivity solutions in the automotive sector.

Local special circumstances: Europe is known for its strict data protection and privacy regulations. This has a significant impact on the Control & Connectivity market in the region. Companies operating in Europe need to ensure that their control and connectivity solutions comply with the General Data Protection Regulation (GDPR) and other relevant regulations. This emphasis on data protection and privacy has led to the development of more secure and privacy-focused control and connectivity solutions in the European market.

Underlying macroeconomic factors: The growing adoption of control and connectivity solutions in Europe can be attributed to several underlying macroeconomic factors. Firstly, the increasing disposable income of consumers in the region allows them to invest in advanced technologies and solutions. Secondly, the rapid advancements in technology, such as the Internet of Things (IoT) and artificial intelligence (AI), have made control and connectivity solutions more accessible and affordable. Lastly, the need for energy efficiency and sustainability is driving the demand for control and connectivity solutions that can help consumers reduce their energy consumption and carbon footprint. In conclusion, the Control & Connectivity market in Europe is witnessing significant growth and development. Customers in the region are demanding advanced control and connectivity solutions that offer convenience, security, and energy efficiency. The adoption of smart home technology and the integration of control and connectivity systems in the automotive industry are driving the market trends. Europe's strict data protection and privacy regulations are also shaping the market by emphasizing the need for secure and privacy-focused solutions. The underlying macroeconomic factors, such as increasing disposable income, technological advancements, and the focus on energy efficiency, are further fueling the growth of the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market category. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting innovative products due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated once a year, in case market dynamics change we do more frequent updates.